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March 17, 2023
Words Every Radio Personality Should HearThis should sound familiar to most radio personalities.
You walk into a padded studio and come alive.
You talk to one person, but thousands hear your voice.
Your smile and enthusiasm make someone’s day.
You share and care with strangers.WORDS EVERY RADIO PERSONALITY SHOULD HEAR
Radio wouldn’t be the same without you.
You grind every day and even fight through the mundane.
You see show prep 24/7 when others leave their work at the office.
You wear more than one hat with not enough hours in the day.
You show up and entertain even when your personal life weighs you down.
I vividly remember a time where I held it together during the talk segments of an entire morning show. But during the songs I bawled my eyes out.
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March 10, 2023
Freshen Up Your Brand Using This IdeaAn updated logo can breathe life into your brand. I’m not an expert in this area, but I’ve collaborated directly with teams to freshen up logos a few times in my career. So, I thought of you when I came across this article about the new hockey team in ...
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March 3, 2023
Radio Is 10X Easier When You Understand ThisIf you’re like me, you have a few favorite follows on social; people who inspire you. One of mine is Chase Dimond, who’s a marketing beast. Dimond recently posted, "People are extremely self-interested. In the beginning they likely don’t care about ...
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February 24, 2023
Proof That Radio Can Beat SpotifyCheck out this feedback from someone who streams AND listens to radio: Listening to Spotify playlists has its pros but doesn't have the same touch or experience as listening to a radio station with friendly conversations!” ~ Natasha (F25-34) Natasha found this ...
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February 17, 2023
Perspective & Inspiration For Radio's Daily GrindIf you think that your radio job can be grueling at times, imagine what it takes to be a barber every single day. New customers. Repeat customers. Grouchy people. Standing for hours. Trying to meet the desires of the person sitting in your chair. The saying, “a ...
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February 10, 2023
Watch Food Network To Become A Better On-Air TalentYou probably already know this, but in case you don’t, an important part of storytelling is adding “THE WHY” to the story. Recently someone I coach shared a great story about preferring a physical book over a Kindle. But she never explained WHY. WHY A ...
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February 3, 2023
3 Ideas To Attract 3 Generations Of ListenersThink about the last time you binged something online. Some people “accidentally” watch a whole season of a new series on Netflix in one weekend. Others will pick up their phone to reply to an email, open Instagram, and not realize an hour has gone by. Guilty ...
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January 26, 2023
In A World Of A.I., Be HumanWith A.I. gaining so much momentum right now maybe it’s time that radio doubled down on being human. Different radio formats, PDs, and on-air talent have varying opinions of how imperfect you can be on the air. Someone who I coach wondered if clearing her throat ...
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January 20, 2023
The Secret To Being The Most Valuable Person In The RoomHere’s someone you should consider following if you haven’t already. Adam Grant is an Organizational Psychologist and New York Times Best Selling author. Grant has become one of my favorite follows on Instagram and LinkedIn. Here’s the thing. I ...
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January 13, 2023
1 Marketing Tip For Your Radio Station Or ShowYou can hear this on multiple radio stations in cities across America. “We play the most…” “We’re your home for…” "We’re the best…” When you talk about your radio station or show with the camera lens ...