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Friday, September 9, 2011
September 9, 2011
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Here I go quoting my friend Mark Ramsey again ... with good reason. He’s usually right. One of his recent columns at www.markramseymedia.com discusses why your brand must create a lasting impression.
In that article, he says,
“Lasting impressions require a frontier which extends beyond the current fiscal quarter and beyond the conventional jock-hunt. It requires a readiness and willingness to create entertainment (and information) across platforms. Exactly where the audiences are.”
So true! Click herefor the full article and take Mark’s challenge! -
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