Monday, March 26, 2012

Opening Day for baseball is next week and it's always so symbolic of spring, a new beginning, renewed hope for a contender and people are in a great mood.

Why not plan your own opening day at your station by giving your station a breath of fresh spring air:

• Update your station imaging -- make sure it's fresh and captures the "spring" feeling
• Consider a topical, relevant new feature that resonates with your audience
• Update your station's presentation materials … give it a fresh new look
• Do a spring cleaning day at your station.  Take a Friday afternoon, get some pizza, and give the building a fresh face

You get the idea … it's Opening Day … let it rejuvenate your station.