Week of June 4, 2007

Friday 06/08, 2007

Your biggest morning star just resigned to "retire." What will you do? Making the right moves regarding the "spin" on the street will minimize the damage. Act quickly to replace. Do you have a "bench." Now is the time to develop it.

Thursday 06/07, 2007

May's P&L should now be ready from your business department. It's typically the most profitable month of the year. It should also give you an early indication of how your station will end 2007. Make the adjustments now, or the moves will be more dramatic in the Fall.

Wednesday 06/06, 2007

4th of July weekend is coming. Are the sales packages on the street? This Is the week to close them.

Tuesday 06/05, 2007

There is a lot of mixed reviews on the benefit of HD radio. One thing is for sure. Programming innovation will drive the interest. Maybe it's time to ask the staff for ideas. "Deep Cuts" will NOT get any interest, or listeners to buy HD radios.

Monday 06/04, 2007

How many of your staff are on the same page regarding the target of the station? Here's a check for you. Ask the sales people, programming staff, then managers. If you get a different answer, it's time to meet.