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March 16, 2010
March 16, 2010
Have an opinion? Add your comment below. My name is Joe GM. 10 Years ago I had 1 AM & 1 FM station. Now I'm running a "cluster" of stations for a really big company...
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Are you poised for the comeback?
There are signs of recovery. Some groups are actually reporting 4th-quarter growth and the first two months of the year continuing. Clear Channel reported that they had their smallest quarterly drop since 2008 in Q4 of 2009.
Have your relationships fizzled with those that USED to buy you? How are your relationships with those businesses that are likely to return when business improves (or just before)?
Now's the time to get out there and re-acquaint yourself with the key people ... and it should be YOU, Mr. or Ms. GM. They'll appreciate it and guess who will be first in line when the budgets open up.
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