The Online Advertising Landscape

Silicon Alley Insider recently published information, compiled by a venture capitalist, which shows that 5 companies dominate the online ad world. Those 5 companies earn 64% of all online ad revenue, with Google #1 with 46% of all online ad dollars! This chart show a $63.4 billion market, with the 5 big players breaking out like this:

• Google $29 billion (46%)
• Yahoo $6 billion (9%)
• Microsoft $2.2 billion (3.4%)
• Facebook $1.9 billion (3%)
• AOL $1.3 billion (2%)