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Apple/Beats Label Negotiations
October 6, 2014
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Multiple reports have surfaced recently on Apple's plans to revamp the recently acquired Beats Music. And one of the biggest stories surrounding the revamping has been rumors of Apple's efforts to negotiate a lower price point for monthly user subscriptions. The standard price point is currently set at $10, and analysts think that Apple will have a hard time convincing labels to allow them to set a lower price for Beats. According to Mashable, the industry is worried that lowering the price point will set a new precedent that will be detrimental to key streaming profits. Read the full story on Apple's label negotiations here.
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