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Radio's Audience
August 7, 2015
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Priceonomics released a fascinating study this week which looked into US radio demographics/formats/etc., and explored what they could tell us about cities and regions across the country. Two of the more interesting findings (from the data of 1,300 radio stations and 55 different formats) included: 1) Kansas City has the highest ratings share of sports stations and 2) the share of urban radio across the US may be on the rise. Check out the rest of the findings in the full report here.
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