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Streaming Video Predictions
January 8, 2016
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Recode posted their predictions for streaming video in 2016, and it is an interesting read. Predictions for the platforms and industries that will disrupt the market include: the growth of ad-supported video viewing (and user retaliation), increase in cord-cutting and cable bundling/the rise of 'skinny-bundles', and the continued rise of a hypercompetitive streaming video on demand (SVOD) era. Read more here on the disruptive market of streaming video, and how "platforms, industries and brands that are at the center of this disruption will continue to innovate or pay the price" in 2016.
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