Media Habits of Teens

Defy Media just published interesting an interesting study on the media habits of teens. The "Youth Media Diet" report surveyed 13-24 year olds on their daily video watching activity, and also interviewed them on their media habits and opinions. Some of the more interesting results included: teens largely use digital media as a mood lifter, stress reliever, and to keep track of current events/trends; and the majority of those surveyed watch some form of digital digital video from the moment they wake up through the end of the day. Not surprisingly, the study concluded that "Gen Z and young millennial consumers consider digital video their daily lifeline." Read more on the 'Youth Media Diet" here.