Fullscreen Content/Creators Coming To TV

This week AT&T announced plans to bring their partner Fullscreen's content and creators to TV via their AUDIENCE network (a channel available to DirecTV and U-Verse subscribers). The shift to TV no doubt an effort by AT&T to raise awareness of Fullscreen's digital influencers, and attract more users to Fullscreen's SVOD with the 'bite-sized' content that will air on TV. According to Mashable, "The programming, which begins July 9, is a hour-long programming block on Saturdays. New eight to 10 minute segments will air on Monday, Wednesday and Friday afternoons." Read more on the story here.