Time Inc. Enters Video Streaming

Time Inc. entered the streaming video space this week, with the debut of a People/Entertainment Weekly network. The magazine publisher’s new ad-supported video streaming service will launch on September 13th, and will be available as an app and streaming service on popular web-connected devices and on People’s website. Content will focus on celebrities, human interest stories, coverage of such entertainment franchises, and live events - and will also “live stream 24/7 with five hours of original programming a week and syndicated shows from its websites and Time Inc. archives.” Read more on Time’s latest bet on digital advertising here.