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Music Listening Trends
October 31, 2016
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A recent survey on US consumer music listening trends revealed that AM/FM radio still accounts for almost half of music listening. Purchased music (including CDs and digital music files) came in 2nd, accounting for about 18% of consumer listening. And coming in third were streaming music platforms like Pandora and Spotify - which continue to rise in popularity, but still only make up about 17% of music listening. The survey also found that "Devicewise, AM/FM radio came on top again. More than 40% of music listening time was spent with traditional radio receivers. Meanwhile, 23% was spent with mobile devices and 16% with desktop and laptop PCs." Read more on the music listening habits of US consumers here.
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