Amazon Launches One-Click Buy Buttons

This week Amazon made it even easier for customers to make purchases, with the introduction of digital versions of its Dash buttons. The original Dash buttons are the tiny, physical buttons that Amazon rolled out in 2015 for easy, one tap re-ordering of favorite products. The new, virtual buttons have started rolling out on Amazon.com, and will automatically be created for products that users have recently ordered, or order often. Users can also create their own buttons for the tens of millions of products available for delivery through Amazon Prime. According to Recode, these "new features are as much about Amazon demonstrating it will continue to come up with new ways to shrink the time between "want" and "buy" as it is about actually selling more face wash." Read more here.