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Today's Highlights From Music, Media + Tech - December 7, 2021
December 7, 2021
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Can social media fandom sell books?
Millions of Followers? For Book Sales, ‘It’s Unreliable.’
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New platform for brand marketers
Brands can subscribe to get Ryan Reynolds creative magic
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Drake withdraws Grammy noms
Grammys 2022: Drake withdraws his two nominations
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Disposable culture lessens brand power
Disposable culture is diminishing the power of brands
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Musicians using data to court superfans
Armed With Data, Musicians Have Big Plans to Court Their Superfans
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Can social media fandom sell books?
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