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More on Media News Sources and Credibility
October 14, 2009
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As we reported yesterday, a September study conducted by Opinion Research and online ad network ARAnet indicates that Americans are moving away from newspaper and television as sources for news and information in favor of online and radio. Still, despite this drop, television remains the top source for news and information by most Americans. Furthermore, TV is tops in news credibility and, despite its increase in usage, online trails the other media:
Medium
Credibility
(1-10 Scale)Television
6.5
Radio
6.3
Newspapers
6.3
Online
5.7
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