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Consultant Tips
Consultant Tips
2023
Aug. 15
HONORING ALL ACCESS
by Randy Lane
Aug. 10
A Salute To The One Who Gave Us Access
by John Shomby
Aug. 08
Repeat Or Not Repeat Content
by Randy Lane
Aug. 03
It’s Hard To Be Humble, But Now Is The Time
by John Shomby
Aug. 01
If You Think Your Show Is Inclusive, Think Again
by Randy Lane
Jul. 27
Are You Really Listening?
by John Shomby
Jul. 20
Let’s Take A Break For Some Blackberries
by John Shomby
Jul. 18
Radio And The Loneliness Epidemic
by Randy Lane
Jul. 13
A Message For Future Radio ‘Stars’
by John Shomby
Jul. 11
Here’s How To Save AM Radio
by Drew Hayes
Jul. 11
Vocal Punctuation
by Randy Lane
Jul. 06
Walk Away From Your Radio Station – Now!
by John Shomby
Jul. 05
Ten Commandments Of Guest Interviews
by Jeff McHugh
Jun. 29
Does This Story Have Any Air?
by John Shomby
Jun. 27
Dead Air Is Good
by Randy Lane
Jun. 22
Now It’s Our Time
by John Shomby
Jun. 20
5 Star Personality Traits
by Randy Lane
Jun. 15
The Future Is Now
by John Shomby
Jun. 13
The Most Impactful Advertising
by Randy Lane
Jun. 08
It’s All About The Listener And Transparency
by John Shomby
Jun. 06
Wake Up, Radio!
by Randy Lane
Jun. 01
Want To Really Create ‘Fomo’ For Your Talent?
by John Shomby
May. 31
Guy Zapoleon Shares Mid-Year Music Cycle Update For 2023
by Guy Zapoleon
May. 30
Tribute To My Brother, Ron Lane
by Randy Lane
May. 25
A Winning Culture Can’t Be For Everybody
by John Shomby
May. 23
Bring On The AI Talent
by Jeff McHugh
May. 18
Put Me In, Coach
by John Shomby
May. 16
Lessons From Ted Lasso's Decline
by Randy Lane
May. 11
Trading Profits For Loyalty – Now There’s An Idea!
by John Shomby
May. 09
Is it Time to Do an Audit of Your Station’s Website?
by David Kidd
May. 09
Choose One: AM/FM Survival Test
by Jeff McHugh
May. 04
It’s All About The Artist … Again!
by John Shomby
May. 02
Three FAQs
by Randy Lane
Apr. 27
Size Matters – Rearview Mirrors And Windshields
by John Shomby
Apr. 25
Five Ways To Promote Morning Shows In Other Dayparts
by Jeff McHugh
Apr. 20
We Are In This Together
by John Shomby
Apr. 13
How Do The Country Artists Really Feel About Country Radio?
by John Shomby
Apr. 11
How To Plan Emotion
by Jeff McHugh
Apr. 06
That First Impression Better Be Good
by John Shomby
Apr. 04
A Conversation With My friend Bert Weiss
by Randy Lane
Mar. 30
I’m Still ‘Feeling’ CRS 2023 … Are You?
by John Shomby
Mar. 28
When Was The Last Time You Wore THAT!!! The Art of Decluttering
by David Kidd
Mar. 28
It’s Your Ear More Than Your Eye
by Jeff McHugh
Mar. 23
Are We Actually Programming Not To Lose?
by John Shomby
Mar. 21
Mic Order: Who Talks First?
by Randy Lane
Mar. 16
A 136-Year-Old Bookstore Teaches Us How To Be ‘Relevant’
by John Shomby
Mar. 14
Is Contesting Dated: Rebuttal
by Randy Lane
Mar. 09
It’s Time To Really Collaborate (Emphasis On Really)
by John Shomby
Mar. 07
Is Contesting Outdated?
by Randy Lane
Mar. 02
Let’s Increase The Info Flow
by John Shomby
Feb. 28
How To Talk About TV Shows And Movies
by Randy Lane & Jeff McHugh
Feb. 23
Leadership – When You’re On Top And … When You’re Not
by John Shomby
Feb. 21
Talent Development Reticular Activation
by Tim Moore
Feb. 16
Be Like ‘Indy,’ Make The Connection
by John Shomby
Feb. 14
Strong Mindsets For Media Success
by Jeff McHugh
Feb. 09
The Difference Between Unity And Uniformity
by John Shomby
Feb. 07
Lessons From A Master Chef
by David Kidd
Feb. 07
Lessons From A Master Chef
by David Kidd
Feb. 07
Ban Noncompete Clauses?
by Randy Lane
Feb. 02
What Country Radio Thinks Of Country Radio
by John Shomby
Feb. 01
Music Cycle 2023 Year Four Of The Doldrums And How We Got Here (Part 3)
by Guy Zapoleon
Jan. 31
Success Is In The Setup
by Randy Lane
Jan. 26
A Legendary TV Producer Takes Us To School
by John Shomby
Jan. 25
Music Cycle 2023 Year Four Of The Doldrums And How We Got Here (Part 2)
by Guy Zapoleon
Jan. 24
Why Agree To Disagree?
by Randy Lane
Jan. 19
Today’s On-Air Talent -- The Job Description
by John Shomby
Jan. 18
Music Cycle 2023 Year Four Of The Doldrums And How We Got Here (Part 1)
by Guy Zapoleon
Jan. 18
The Secret To On-Air Chemistry
by Jeff McHugh
Jan. 12
‘The Tonight Show’ Offers Some Sound Programming Advice
by John Shomby
Jan. 11
Goals vs Resolutions
by Randy Lane
Jan. 05
Country Radio At Its Best
by John Shomby
2022
Dec. 15
Four Big Wishes For The New Year
by John Shomby
Dec. 08
Smart Brevity: A Lesson In Getting To The Point
by John Shomby
Dec. 06
Take A Bow For Failure
by Jeff McHugh
Dec. 01
A Simple Wave Equals A Lasting Connection
by John Shomby
Nov. 29
Are You A Commodity Or A Brand?
by Randy Lane
Nov. 17
Doing It For The Kids
by John Shomby
Nov. 15
The Road To Epic
by Steve Reynolds
Nov. 10
The Best Who Ever Was Passes It On
by John Shomby
Nov. 08
The Genius Of Yes,
AND…
by Randy Lane
Nov. 03
A Lesson In Leadership From An Unlikely Source
by John Shomby
Nov. 01
Radio’s Talent Dilemma
by Randy Lane
Oct. 27
Managing Up Is Just As Important As Managing Down
by John Shomby
Oct. 20
Going Up Against The Big Dog
by John Shomby
Oct. 18
Insights From A Competitive Review
by Jeff McHugh
Oct. 13
The Lasting Effects Of The Customer/Listener Experience
by John Shomby
Oct. 11
OMG! Did That Just Go to Air?
by David Kidd
Oct. 11
Tribute To Todd Wallace
by Randy Lane
Oct. 06
‘Culture Defeats Strategy’: A Great Read And Sound Philosophy
by John Shomby
Sep. 29
Branding And Positioning: Is There A Difference?
by John Shomby
Sep. 27
Content Treatment RX
by Randy Lane
Sep. 22
Now Is The Time To Make Time
by John Shomby
Sep. 20
Recapture Lost Listening
by Randy Lane
Sep. 15
It’s Still Down To Prep And Shaking Hands
by John Shomby
Sep. 13
Game Theory Revisited
by David Kidd
Sep. 13
Make Or Break Your Show With Production
by Jeff McHugh
Sep. 06
Rule Breakers Rule
by Randy Lane
Sep. 01
Failure Makes Excuses; Just Keep Swinging The Bat
by John Shomby
Aug. 30
From Sidekick To Center Stage
by Jeff McHugh
Aug. 25
The Significance Of 9-6-22 For Your Radio Station
by John Shomby
Aug. 23
Morning Show Boot Camp Wrap Up
by Randy Lane
Aug. 18
The Art Of The Artist Interview
by John Shomby
Aug. 16
The Likability Factor
by Randy Lane
Aug. 11
How Do You Find Your Calling? Hint: It’s Not Your Career
by John Shomby
Aug. 09
Sun Tzu would have made a great Program Director! Part 2
by David Kidd
Aug. 09
Four Essentials For Great Talent
by Jeff McHugh
Aug. 04
One Small Radio Cluster May Be Onto Something With Talent Development
by John Shomby
Aug. 02
The Disruptors
by Randy Lane
Jul. 28
Could Inflation Actually
Help
Us At Country Radio?
by John Shomby
Jul. 26
Radio And Podcasting Similarities
by Randy Lane
Jul. 21
What We Can Learn About Relationships From A Fraternity Reunion
by John Shomby
Jul. 19
Does Your Show Need A Fast-Forward Button?
by Jeff McHugh
Jul. 19
Think Weird, Mix It Up
by Tim Moore
Jul. 14
It’s Country Radio’s Time To Shine
by John Shomby
Jul. 12
Sun Tzu would have made a great Program Director!
by David Kidd
Jul. 12
George Carlin’s Creative Process
by Randy Lane
Jul. 07
Who Belongs On Your Career Mt. Rushmore?
by John Shomby
Jul. 05
Selling Airtime, Whoppers, and Yourself
by Pat Mellon
Jul. 01
Let's Hear It For Shorter Songs
by Joel Raab
Jun. 30
The Importance Of A #1 Country Song … Or Not
by John Shomby
Jun. 28
Humanize Radio
by Randy Lane
Jun. 21
Taking Off The Gloves
by Tim Moore
Jun. 14
The Only Qualification You Need to Be a Writer Is To Be a Good Reader
by David Kidd
Jun. 14
Why Resolution Matters
by Randy Lane
Jun. 06
NuVoodoo’s Top Five Contest Takeaways to Help Your Planning Process
by Leigh Jacobs
May. 31
Content Distribution
by Jeff McHugh
May. 31
An Appropriate Approach to Radio Success
by Tim Moore
May. 24
Pass It On
by Dave Paulus & John Shomby
May. 24
Chasing Decisiveness
by Tim Moore
May. 17
How To Dress For Radio
by Jeff McHugh
May. 10
Will It Make the Boat Go Faster?
by David Kidd
May. 10
Rock Your Personal Appearances
by Randy Lane
May. 03
Coming Back From Coronavirus
by Randy Lane
May. 03
Back ‘Em Or Sack ‘Em
by Tim Moore
Apr. 26
One, Two Punch = Higher Ratings
by Randy Lane
Apr. 19
It Is Not The Thing
by Jeff McHugh
Apr. 19
Those Guys Had All The Fun
by Tim Moore
Apr. 12
Is It Possible That Two Things Can Be Correct At The Same Time?
by Dave Paulus & John Shomby
Apr. 12
Enhance Your Market Value
by Randy Lane
Apr. 06
Imagine If Jeff Bezos Attended Your Next Strategy Meeting
by David Kidd
Apr. 05
Leadership Lessons From An Improbable Leader
by Dave Paulus & John Shomby
Mar. 29
Radio's #1 Challenge
by Randy Lane
Mar. 29
What Effective Brands Have In Common
by Tim Moore
Mar. 22
Make Sure Your Radar Is On
by Alan Burns
Mar. 15
An Update From Lounge FM Radio In Kyiv, Ukraine
by Harold Austin
Mar. 15
Ch-Ch-Changes
by Tim Moore
Mar. 08
Are you Afraid To Talk About Ukraine?
by Angela Perelli
Mar. 08
Choice Kills
by Dave Paulus & John Shomby
Mar. 01
Reward Loyal Listeners
by Randy Lane
Mar. 01
The Rule Of The Mind
by Tim Moore
Feb. 22
The Perils Of Predictability
by Randy Lane
Feb. 21
Music Cycles, Part 2
by Guy Zapoleon
Feb. 15
Big Lies & Little Lies
by Jeff McHugh
Feb. 14
Music Cycle Updated, Part 1
by Guy Zapoleon
Feb. 08
What The Recent NFL Playoff Games Taught Us About An Organization’s Culture
by Dave Paulus & John Shomby
Feb. 08
Starting A New Show In 2022
by Randy Lane
Feb. 01
What Is Your Logline?
by Randy Lane
Jan. 25
Local Talent Working Long Distance
by Jeff McHugh
Jan. 18
Expanding Relationship Content
by Randy Lane
Jan. 11
by Jeff McHugh
Jan. 11
Jumping Over The Wall
by Tim Moore
2021
Dec. 07
Creativity: Get Back (to basics)
by Randy Lane
Dec. 07
For Radio’s Truly Creative Talent
by Tim Moore
Nov. 30
10 Ways to Practice Daily Gratitude
by Randy Lane
Nov. 23
Do You Practice The "V" Word?
by Randy Lane
Nov. 23
Wanting To Win Isn’t Enough
by Tim Moore
Nov. 16
Our Annual Irresistible Coaches’ Quotes
by Tim Moore
Nov. 09
Coach Phil Jackson Coaching Principles
by Randy Lane
Nov. 02
John Wooden's Six Keys To Coaching Talent
by Randy Lane
Nov. 02
It’s Not How Good You Are, It’s How Good You Want to Be
by Tim Moore
Oct. 26
New Ways To Be Local
by Randy Lane
Oct. 19
Three Uncommon Storytelling Tips
by Randy Lane
Oct. 19
The Four C’s
by Steve Reynolds
Oct. 12
The Killer Show Checklist
by Jeff McHugh
Oct. 12
It’s Impossible to Give 100% All the Time
by Tim Moore
Oct. 05
Why Do We Resist Planning?
by Randy Lane
Sep. 28
Why Rituals Work
by Randy Lane
Sep. 21
Producer’s Checklist
by Randy Lane
Sep. 14
Are You A Transformational Leader?
by Tim Moore
Sep. 07
Your Thursday Diary Blockbuster
by Jeff McHugh
Aug. 31
Make Friends
by Brian Wright
Aug. 31
If You Don't Make Waves, You'll Drown
by Tim Moore
Aug. 24
Buzzwords At Morning Show Boot Camp
by Randy Lane
Aug. 17
Clint Eastwood Stole My Movie!
by Jeff McHugh
Aug. 17
Whatever Can I Do?
by Tim Moore
Aug. 10
Success After High School
by Lorrin Palagi
Aug. 03
Original Recipe Podcast
by Jeff McHugh
Aug. 03
Steve Uses The "C-Word"
by Steve Reynolds
Jul. 27
Are You Giving Away A Million Dollars A Year?
by Randy Lane
Jul. 27
The Rule Of 3
by Tracy Johnson
Jul. 20
Go Big On Personality Branding
by Jeff McHugh
Jul. 13
Motivational Myths
by Tim Moore
Jul. 06
Let It Go
by Charese Frugé
Jul. 06
Death Of The Sidekick
by Randy Lane
Jun. 29
Turn Your Filter On
by Charese Frugé
Jun. 22
It All Comes Down to Leadership
by Charese Frugé
Jun. 22
Updating Your Station Brand
by Jeff McHugh
Jun. 15
Protecting Your Most Valuable Asset: You
by Charese Frugé
Jun. 15
Dirty Words
by Randy Lane
Jun. 08
Is Your Audience Left Out?
by Randy Lane
Jun. 01
The Value Of Villains
by Randy Lane
May. 25
Show, Don’t Tell
by Randy Lane
May. 25
40 Secrets of Successful Shows
by Steve Reynolds
May. 18
How To Be Half-Assed
by Jeff McHugh
May. 18
Is Tracked Talent “Personality Take-Out?”
by Tony Bristol
May. 11
Life After Radio
by Charese Frugé
May. 11
You Are Not In The Radio Business!
by Randy Lane
May. 04
New Show Checklist
by Randy Lane
Apr. 27
"I Hate Air-Checking"
by Randy Lane
Apr. 27
Oscar Radio
by Tony Bristol
Apr. 20
Can Radio Cope With Vulnerability?
by Tim Moore
Apr. 13
Elevate Your Star Power
by Randy Lane
Apr. 06
Toxic Positivity
by Charese Frugé
Apr. 06
How To Talk Dirty
by Jeff McHugh
Mar. 30
Karma Comeback
by Charese Frugé
Mar. 30
A Tribute To The Bert Show
by Randy Lane
Mar. 23
Let’s Get Personal
by Randy Lane
Mar. 16
Find Yourself A Good Man
by Charese Frugé
Mar. 16
The Radio Ratings Process Is Broken
by Tracy Johnson
Mar. 10
Let's Be Real
by Charese Frugé
Mar. 10
Q&A with Guy Zapoleon... A Look At Top 40 Radio in 2021
by Guy Zapoleon
Mar. 09
Talent Development--Reticular Activation
by Tim Moore
Mar. 02
Stop Losing To Yourself
by Charese Frugé
Mar. 02
The Trouble With Trending
by Jeff McHugh
Feb. 23
Do Benchmarks Still Work?
by Randy Lane
Feb. 16
Companionship
by Tony Bristol
Feb. 09
Remember Free FM?
by Charese Frugé
Feb. 02
Special Delivery
by Charese Frugé
Jan. 26
Community
by Charese Frugé
Jan. 26
Radio Can Learn From Super Bowl Commercials
by Randy Lane
Jan. 19
The Dirty Dozen—12 Reasons For Ad Failure
by Tim Moore
Jan. 12
Fish Out Of Water
by Charese Frugé
Jan. 12
Handling Big News Stories
by Randy Lane
Jan. 05
2021 Trends And Talking Points
by Randy Lane
Jan. 04
Guy Zapoleon’s 2021 10-Year Music Cycle Update
by Guy Zapoleon
2020
Dec. 08
Sometimes Endings Can Be Beginnings
by Tim Moore
Dec. 02
Enough Already!
by Charese Frugé
Nov. 24
Every Success Buys A Ticket To Another Challenge
by Tim Moore
Nov. 17
Are You Ready For The Holidays?
by Charese Frugé
Nov. 17
Respect The Music
by Jay Stevens
Nov. 10
Do Listeners Care About Local Content?
by Randy Lane
Nov. 03
What About Thanksgiving?
by Charese Frugé
Nov. 03
Create A Community
by Randy Lane
Oct. 27
Do The Cha Cha Slide
by Charese Frugé
Oct. 27
New Trend: Get In The Companionship Business
by Jeff McHugh
Oct. 21
The Power of Your Brand
by Charese Frugé
Oct. 20
Is The Devil In The Details?
by Randy Lane
Oct. 13
Get OUT Of Your Comfort Zone
by Charese Frugé
Oct. 07
Get Their Attention
by Charese Frugé
Oct. 06
The Hard Road To Excellence
by Tim Moore
Sep. 30
If I Knew Then What I Know Now
by Charese Frugé
Sep. 22
Irreconcilable Differences
by Tony Bristol
Sep. 15
Don’t Panic, It’s Time to Step Up
by Charese Frugé
Sep. 15
Autopilot Pitfalls
by Randy Lane
Sep. 08
Music Scheduling
by Charese Frugé
Sep. 01
What Are They Hiring You For?
by Charese Frugé
Sep. 01
Communicating And Coaching During COVID
by Randy Lane
Aug. 26
Pandemic Overkill?
by Tony Bristol
Aug. 25
Capture Returning Cume
by Randy Lane
Aug. 18
Knee Jerk Reactions
by Charese Frugé
Aug. 18
Radio’s #1 Strength Is…
by Randy Lane
Aug. 11
National Contests: Budget Friendly Or Habit Forming?
by Andrew Curran
Aug. 11
The Lights Are On, But Nobody’s Home
by Charese Frugé
Aug. 04
Want Progress, Look to the Stars
by Chuck Knight
Aug. 04
Combating Morning Cume Loss
by Randy Lane
Jul. 28
Negotiating During The Pandemic
by Charese Frugé
Jul. 21
Maintaining The Bond With Your Staff During COVID-19
by Charese Frugé
Jul. 14
The New Back To School
by Charese Frugé
Jul. 07
The Sounds of Silence
by Chuck Knight
Jul. 06
It Don’t Cost Nothin’ To Be Nice
by Tim Moore
Jul. 01
Best Of’s
by Charese Frugé
Jun. 30
Ambush
by Tim Moore
Jun. 23
7 Ways to Increase Brand Loyalty
by Randy Lane
Jun. 16
Personal Turnarounds Are Tough
by Tim Moore
Jun. 10
Radio’s Recovery: A Global Perspective
Jun. 10
Take Action Now
by Brian Wright
Jun. 09
Kid Talk, Is It Time Yet?
by Charese Frugé
Jun. 02
“It Doesn’t Fit Our Brand”…Wrong!
by Chuck Knight
May. 26
Don’t Overthink It!
by Charese Frugé
May. 26
What Does Chapter Two Of The Coronavirus Playbook Look Like?
by Hal Rood
May. 19
Iconic Coaches And A Dose Of Reality
by Tim Moore
May. 12
Public Service Announcement
by Charese Frugé
May. 12
Surprise--This is What's On Your Station!
by Chuck Knight
May. 05
What’s The Plan?
by Charese Frugé
May. 05
Secrets Of Two Top Shows During COVID
by Randy Lane
Apr. 28
Step Away From the Phone
by Charese Frugé
Apr. 28
Rx for Listeners: Comfort and Comedy
by Randy Lane
Apr. 21
SHOULD YOU TIME SHIFT YOUR SHOW?
by Randy Lane
Apr. 14
Channel Your Anxiety
by Charese Frugé
Apr. 14
CPR Coronavirus
by Paige Nienaber
Apr. 14
COVID-19 EMOTIONAL TOUCHSTONES
by Randy Lane
Apr. 07
CORONAVIRUS IDEAS FOR RADIO
by Jeff Sanders
Apr. 07
YOUR LISTENERS WANT LOCAL
by Randy Lane
Mar. 31
Coronavirus (COVID-19) Ten Point Plan
by Brian Wright
Mar. 31
The Time Is Now
by Charese Frugé
Mar. 31
19 COVID-19 Topics
by Chuck Knight
Mar. 31
Your DRIVE-TIME listeners are staying home...
by Randy Lane
Mar. 24
Go Forth And Create!
by Angela Perelli
Mar. 24
COVID-19 Imaging
by Brian Wright
Mar. 24
Listen to Your Stream!
by Charese Frugé
Mar. 24
THE UPSIDE IN THESE DOWN TIMES
by Randy Lane
Mar. 17
Radio in the Time of Coronavirus
by Alan Burns
Mar. 17
Coronavirus 411
by Angela Perelli
Mar. 17
Life Changed Forever on 3/11
by Chuck Knight
Mar. 03
I Have A Question (Or Two) For The Radio And Music Panel
by Sean Ross (@rossonradio)
Feb. 25
Does Your Morning Show Have Character?
by Jeff Sanders
Feb. 18
More than fortune tellers and circus clowns...
by Robby Bridges
Feb. 11
Prep! It’s Everything!
by Charese Frugé
Feb. 04
5 Things You Can Do Today to Be a Content Superhero™ Chapter Three
by Hal Rood
Jan. 28
Lambert, Morris & Underwood May Be The Key To Growing Country Radio
by Kent Phillips
Jan. 21
Your World After "Restructuring"
by Jeff McHugh
Jan. 07
Be Your Own Teacher
by Charese Frugé
2019
Dec. 10
A Programmer Air Checks Santa
by Tracy Johnson
Dec. 03
Connection Is Everything
by Randy Lane
Nov. 26
The Bottom Line For On-Air Hosts
by Jeff McHugh
Nov. 19
The Art Of The Tease
by Charese Frugé
Nov. 12
Content (Siriusly)
by Tim Moore
Nov. 05
5 Things You Can Do Today To Be A Content Superhero - Chapter Two
by Hal Rood
Oct. 29
The Difference Between On-Air And Real-Life Conversations
by Jeff McHugh
Oct. 22
Maximizing Traditional Assets
by Charese Frugé
Oct. 15
WHEN BIG STARS ARE NOT SO BIG
by Jeff McHugh
Oct. 08
Format Challenges/NAB Week
by Tim Moore
Oct. 01
5 Things You Can Do Today To Be A Content Superhero™ - Part One
by Hal Rood
Sep. 24
Keep Calm And Trust.... Yourself
by Charese Frugé
Sep. 17
In-Car Listening Is Under Attack!
by Randy Lane
Sep. 10
A Typical Talent Today Is ...
by Jeff McHugh
Sep. 03
Tactics
by Tim Moore
Aug. 27
Know Your Value! What's Your ROI?
by Charese Frugé
Aug. 20
The Liberating Power Of Saying, "No"
by Tracy Johnson
Aug. 06
Prepare To Be A Superstar
by Jeff McHugh
Jul. 30
When To Risk It All
by Randy Lane
Jul. 23
Back To The Basics
by Charese Frugé
Jul. 16
Radio According To Seinfeld: George's 'A-Ha' Moment
by Tracy Johnson
Jul. 09
Got Conflict?
by Randy Lane
Jul. 02
Who Talks More Or Less On Your Show?
by Jeff McHugh
Jun. 25
This Restaurant Lost My Business For The Same Reason You May Be Losing Listeners
by Tracy Johnson
Jun. 18
The Art Of Voicetracking
by Charese Frugé
Jun. 11
One Secret To Two Huge Improvements
by Jeff McHugh
Jun. 04
Goodbye Shock Jocks, What's Next?
by Randy Lane
May. 28
Radio Needs Air Talent That's Willing To Be Weird
by Tracy Johnson
May. 21
The Future Of Talk Radio
by Charese Frugé
May. 14
Have Fun!
by Jay Stevens
May. 07
A Great Big Number
by Doug Erickson
Apr. 30
Frequently Asked Questions
by Randy Lane
Apr. 23
Gen Z ... More Powerful Than ...
by Charese Frugé
Apr. 16
The One Thing
by Tracy Johnson
Apr. 09
Is Local Content Surging?
by Randy Lane
Apr. 02
Stories From The Worldwide Radio Summit 2019
by Jeff McHugh
Mar. 26
Baseball, Your Radio Station & The Three-Run Homer
by Tracy Johnson
Mar. 19
Radio Talent: Sleepwalking Through History
by Tim Moore
Mar. 12
What Makes You Cringe?
by Randy Lane
Mar. 05
Seven Ways to Surprise Your Audience
by Tracy Johnson
Feb. 26
Conducting A Kick-Ass Interview
by Randy Lane
Feb. 19
Double Play!
by Tim Moore
Feb. 12
How Radio Personalities Can Get Attention In An Over-Communicated World
by Tracy Johnson
Feb. 05
The Art Of Recognizing Challenges
by Tim Moore
Jan. 29
Ask A Focus Group
by Tim Moore
Jan. 15
What Radio Can Learn From Apple's Meltdown
by Jimmy Risk
Jan. 08
New Player Character Development
by Randy Lane
2018
Dec. 11
Santa's Aircheck
by Tracy Johnson
Dec. 04
Creating New, Original Content
by Randy Lane
Nov. 27
Which Costs More: Music Or Talent?
by Jeff McHugh
Nov. 20
Five Things To Know About Breaking Into (And Sustaining) The Podcast Space
by Mike Luoma
Nov. 13
Covering Disaster Stories
by Randy Lane
Nov. 06
If You Can Touch It, It May Not Be Real
by Tim Moore
Oct. 30
First To Worst And Back To First
by Randy Lane
Oct. 23
A Focus Group Of Twelve Thousand
by Tim Moore
Oct. 16
Raiding Your Competitor's Talent
by Jeff McHugh
Oct. 09
Try These Five Improvisation Games
by Jeff McHugh
Oct. 02
Covenants
by Tim Moore
Sep. 26
The Music Cycle - The Extremes Are Here As Doldrums Approach - Part 2
by Guy Zapoleon
Sep. 18
The Music Cycle: The Extremes Are Here As Doldrums Approach - Part 1
by Guy Zapoleon
Sep. 11
Coaching The Coaches
by Randy Lane
Sep. 04
Five Radio Myths That Kill Success
by Jeff McHugh
Aug. 28
Radio's Resilience: It's Not Just In Your Head
by Andrew Curran
Aug. 21
How Do I Get Listener Calls?
by Tim Moore
Aug. 14
The Secret Of Snap Decisions
by Tim Moore
Aug. 07
Auditorium Tests: Goodbye, Farewell, Good Riddance
by Deena Hollander
Jul. 31
The Unconventional Coach
by Tim Moore
Jul. 24
Good Ideas
by Tim Moore
Jul. 17
How Long Does It Take To Win Audience?
by Jeff McHugh
Jul. 10
Cop Or Coach?
by Tim Moore
Jul. 03
An Unnecessary Tragedy
by Tim Moore
Jun. 26
Personal Appearances 101: Before You Go - Stephanie Winans, Stan Main, John Silliman Dodge, Jeff McHugh
by Randy Lane
Jun. 19
Hurry Up And Fail
by Tim Moore
Jun. 12
How To Discuss Polarizing Topics
by Jeff McHugh
Jun. 05
Endings Can Be Beginnings
by Tim Moore
May. 29
The False Promise Of Variety
by Tim Moore
May. 22
TenTips From Pixar's Creative Culture
by Randy Lane
May. 15
The Menu
by Tim Moore
May. 09
Punishing Performers
by Randy Lane
May. 01
12 Tips ForEffective Phone Screening
by Randy Lane
Apr. 24
It's Time To Start Telling Radio's Best Story
by Andrew Curran
Apr. 17
Angels Fall Softly
by Tim Moore
Apr. 10
When Bad Ratings Happen To Good Stations
by Tracy Johnson
Apr. 03
Host And Co-Host Action Points
by Randy Lane
Mar. 27
Every Successful Team
by Doug Erickson
Mar. 20
Brand Fail
by Tim Moore
Mar. 13
Radio Show Prep & The Low Hanging Fruit
by Tracy Johnson
Mar. 06
Generator Or Reactor?
by Randy Lane
Feb. 27
People Earning A Paycheck Listen To AM/FM Radio
by Andrew Curran
Feb. 20
Nobody But Yourself
by Doug Erickson
Feb. 13
Five Levels For Champions
by Tim Moore
Feb. 06
Forget Original Material: Focus On Unique Performances
by Tracy Johnson
Jan. 23
Start Your Show With A-Level Content
by Jeff McHugh
Jan. 16
Don't Rage Against The Machines
by Tim Moore
Jan. 09
The Ten Commandments Of Resort Broadcasting
by Jeff McHugh
Jan. 02
If You Don't Know Why You're Going
by Doug Erickson
2017
Dec. 12
A Programmer Airchecks Santa
by Tracy Johnson
Dec. 05
Pepsi's Taste Test And Coke's Choke
by Tim Moore
Nov. 28
What Do You Want Them To Feel?
by Doug Erickson
Nov. 21
Change Happens. Be Prepared.
by Randy Lane
Nov. 14
Thunderbolts
by Tim Moore
Nov. 07
Step-By-Step Guide To Setting Up Perfect Music Categories For Your Station
by Tracy Johnson
Oct. 31
All Are Suffering
by Doug Erickson
Oct. 24
Avoid Sexual Harassment With The Rock Test
by Randy Lane
Oct. 17
Is What Coaches Say True?
by Tim Moore
Oct. 10
Your Show Is Under Attack
by Jeff McHugh
Oct. 03
6 Steps To An Amazing Brand
by Doug Erickson
Sep. 26
Strategic Solutions Research: Women Choose Stations That Understand Them And Connect With Them Emotionally
by Hal Rood
Sep. 19
Radio Is A Moneyball Pick
by Mary Beth Garber
Sep. 12
How To Unsuck Radio - In 10 Easy Steps
by Beau Phillips
Sep. 05
You Can't Go Back
by Tim Moore
Aug. 29
The Voice Needed
by Georgia Beasley
Aug. 22
Focus
by Doug Erickson
Aug. 15
The Most Important Characteristic For Radio: Be Funny
by Tracy Johnson
Aug. 01
The Music Cycle: The Extremes Approaching In 2018
by Guy Zapoleon
Jul. 25
The Curious Case Of Sales Versus Programming
by Tim Moore
Jul. 18
Not All Innovation Is Created Equal
by Andrew Curran
Jul. 11
The Best Piece Of Advice Mark Cuban Ever Gave Me - And What It Means For Local Radio
by Lee Smith
Jul. 04
The Most Important Five Minutes After Your Show
by Randy Lane
Jun. 27
Are You...?
by Doug Erickson
Jun. 20
Remembering Lessons For TV And Radio From Jack Trout, Co-Father Of 'Positioning'
by Hal Rood
Jun. 13
Born To Win (Or Lose)?
by Tim Moore
Jun. 06
On Vacation? Who's Minding The Station?
by Jeff McHugh
May. 30
You're Sending Me What? 15 Aircheck
Dos,
And Most Importantly,
Don'ts
!
by R Dub
May. 23
Are You Proud Of Your Company?
by Doug Erickson
May. 16
Driverless Future Is Already Here
by Andrew Curran
May. 09
A Day In May
by Tim Moore
May. 02
Now THIS Is Talent!
by Doug Erickson
Apr. 25
How To Shake Hands On The Air
by Tracy Johnson
Apr. 18
The Illusion Of Infinite Choice
by Andrew Curran
Apr. 11
Rebellious Creativity
by Tim Moore
Apr. 04
This Really Happened!
by Randy Lane
Mar. 29
It's About Her
by Doug Erickson
Mar. 21
What Three Things Does Your Personality Brand Stand For?
by Tracy Johnson
Mar. 14
Talent: Is Anyone Listening?
by Tim Moore
Mar. 07
Ten Morning Shows Talk Trump
by Randy Lane
Feb. 28
Seven Reasons To Pre-Produce More Of Your Show
by Jeff McHugh
Feb. 21
Five Reasons Sales Reps Will Leave Your Radio Company And What To Do About It
by Lee Smith
Feb. 14
We Are The Problem
by Doug Erickson
Feb. 07
Who Helped You?
by Tim Moore
Jan. 31
The Ratings Freak-Out
by Tracy Johnson
Jan. 24
10 Requirements For A Winning SALES Culture
by Lee Smith
Jan. 17
Expectations, Innocence, Teamwork
by Tim Moore
Jan. 10
The 7 Rules Of Winning Newscasts
by Jeff McHugh
Jan. 03
Food For Thought: The Bottomless Bowl Of Infinite Scroll
by Andrew Curran
2016
Dec. 13
The Gift Of Acknowledgment
by Doug Erickson
Dec. 06
Jeff & Jer, Tommy Sablan & The National Radio Hall of Fame
by Tracy Johnson
Nov. 29
The Benefits Of Digital Detox
by Randy Lane
Nov. 22
Iceberg ... Meet Titanic
by Tim Moore
Nov. 15
The Worst Crime
by Doug Erickson
Nov. 08
Take The Chicago Cubs 8-Step Plan To Radio Greatness
by Tracy Johnson
Nov. 01
Action Is The Key To Killer Content
by Jeff McHugh
Oct. 25
11 Things You Must Have For Creating A Personal Brand
by Tracy Johnson
Oct. 18
All That Glitters Is Not Always Gold
by Andrew Curran
Oct. 11
Could Have, Would Have, Should Have
by Tim Moore
Oct. 04
The Golden Door
by Doug Erickson
Sep. 27
Collaboration: Constructive Or Curse?
by Randy Lane
Sep. 20
What Do They Think Your Station Does?
by Mike Henry
Sep. 13
When It Comes To Advertising Sales Proposals, Size Matters
by Lee Smith
Sep. 06
P&G Scales Back Targeting For Reach: And Now The Rest Of The Story
by Andrew Curran
Aug. 30
Mass Misunderstanding
by Tim Moore
Aug. 23
The Donald Trump Morning Show
by Doug Erickson
Aug. 16
Three Events Guaranteed To Get You On TV
by Randy Lane
Aug. 09
Nintendo And Pokémon Go: Mobile Lessons For Radio
by Andrew Curran
Aug. 02
Who Sets The (Low) Bar In Your Sales Department?
by Lee Smith
Jul. 26
Five Easy Pieces
by Tim Moore
Jul. 19
Show Prep Technique: Imagine "What If"
by Tracy Johnson
Jul. 12
Such A Seductive Thought
by Doug Erickson
Jul. 05
Unintentional Mentors
by Jeff McHugh
Jun. 28
Independent's Day
by Tim Moore
Jun. 21
Coloring Outside The Borders
by Tim Moore
Jun. 14
This Restaurant Lost My Business The Same Way You May Be Losing Listeners
by Tracy Johnson
Jun. 07
So, You Screwed Up. Here's How To Make It Worse!
by Lee Smith
May. 31
Can't
by Doug Erickson
May. 24
Mind-Fail
by Tim Moore
May. 17
Everybody's Doing It -- Data Analytics And Personalization
by Andrew Curran
May. 10
Radio Competing In The Digital Age
by Randy Lane
May. 03
Not Him. Not Now.
by Doug Erickson
Apr. 26
Inevitability Is Inevitable
by Tim Moore
Apr. 19
WrestleMania Goes Mobile
by Andrew Curran
Apr. 12
Discounted And Misunderstood
by Doug Erickson
Apr. 06
Collision With Reality
by Tim Moore
Mar. 29
5 Ways To Address The Presidential Election For Music Stations
by Randy Lane
Mar. 22
If Trump Owned A Radio Group
by Andrew Curran
Mar. 15
Tired And True
by Doug Erickson
Mar. 08
Out Of Focus?
by Tim Moore
Mar. 02
What's The Difference Between Sales And Marketing?
by Lee Smith
Feb. 23
Win the Moment
by Andrew Curran
Feb. 16
You Could Have Been A Contender
by Doug Erickson
Feb. 09
The Curse Of Optimism
by Tim Moore
Feb. 02
If You Won't Invest In You, Why Should I?
by Lee Smith
Jan. 26
Broadcast Expert Praises Print
by Jeffrey Hedquist
Jan. 19
The Most Important Eight Seconds Of Your Day
by Jeff McHugh
Jan. 12
A Happy Metered New Years
by Paige Nienaber
Jan. 05
Who's In Your Boat?
by Doug Erickson
2015
Dec. 08
Packing Parachutes
by Tim Moore
Dec. 01
Creating Powerful Podcasts
by Valerie Geller
Nov. 24
The ANA -- Audience Needs Analysis Revisited
by Jeffrey Hedquist
Nov. 17
Strange And Lonely
by Doug Erickson
Nov. 10
If Not You, Then Who?
by Tim Moore
Nov. 03
Where Have All the Likable Air Personalities Gone?
by Tracy Johnson
Oct. 27
Your Phones Are Dead
by Jeff McHugh
Oct. 20
Do They Think Of You As The Local Marketing Expert?
by Lee Smith
Oct. 13
The Story Spine For Radio
by Jeffrey Hedquist
Oct. 06
Music's Power
by Doug Erickson
Sep. 29
Just What IS Real-Time?
by Tim Moore
Sep. 22
Why Do Listeners Tune Out? Because Tune In Never Really Happened
by Tracy Johnson
Sep. 15
The ANA - Audience Needs Analysis
by Jeffrey Hedquist
Sep. 08
Trust
by Doug Erickson
Sep. 01
Win The Day
by Tim Moore
Aug. 25
The Top 5 Things Advertisers Hate About Media Sales Reps
by Lee Smith
Aug. 18
Personalize This!
by Jeffrey Hedquist
Aug. 11
Why They Come Back
by Doug Erickson
Aug. 04
Here's A Cheat Sheet On Free Publicity For Your Show
by Tracy Johnson
Jul. 28
Beautiful Lobby ... Empty Studios
by Dom Theodore
Jul. 21
Chasing Decisiveness
by Tim Moore
Jul. 14
What I Learned In 25 Years As PD Of WOKV
by Mike Dorwart
Jul. 07
The Top 5 Things Advertisers Want In A Media Sales Rep
by Lee Smith
Jun. 30
Seven Critical Story Questions
by Jeffrey Hedquist
Jun. 23
Has Anyone Seen The Bridge?
by Bob Stei
Jun. 16
What If It's All Wrong?
by Doug Erickson
Jun. 09
The 5 Questions
by Tim Moore
Jun. 02
Emotionally Charge Your Commercials
by Jeffrey Hedquist
May. 26
Where's The Best Place To Find Media Sales Candidates?
by Lee Smith
May. 19
The Beginning
by Doug Erickson
May. 12
Thank God For The Word, 'No'
by Tim Moore
May. 05
Oh No, You Didn't!
by Bob Stei
Apr. 28
2015 Radio Revenue Gains Threatened By Lack Of Sales Talent
by Lee Smith
Apr. 21
Exaggerate For Commercial Results
by Jeffrey Hedquist
Apr. 14
8 Things Everyone At Your Station Should Know
by Tracy Johnson
Apr. 07
Becoming Lost
by Doug Erickson
Mar. 31
On The Beach ... Again!
by Michael Hayes
Mar. 24
The Biggest Secret
by Tim Moore
Mar. 17
Dialogue Is Conversation
by Jeffrey Hedquist
Mar. 10
How Important Is New Music On Your Station?
by Tracy Johnson
Mar. 03
Tales Of A Downsized Radio Personality
by Bob Stei
Feb. 24
Spirit Of The Intrepid
by Doug Erickson
Feb. 17
Punishing Genius
by Tim Moore
Feb. 10
Radio Character Development
by Jeffrey Hedquist
Feb. 03
Radio News
by Doug Erickson
Jan. 27
Talent On Loan From Whom?
by Tim Moore
Jan. 20
Write A Really Bad Commercial
by Jeffrey Hedquist
Jan. 13
The Lie Of Less
by Doug Erickson
Jan. 06
Where Exactly Are We?
by Tim Moore
2014
Dec. 09
A Career-Long Lesson
by Mike Anthony
Dec. 02
Your Radio Screenplay
by Jeffrey Hedquist
Nov. 25
The Carol Frey Theory of Broadcasting In Blizzards
by Paige Nienaber
Nov. 18
Zapoleon Music Cycle Update: Exiting Doldrums and Entering Rebirth?
by Guy Zapoleon
Nov. 11
The Culture Of Crewing
by Tim Moore
Nov. 04
Sounds Of Silence
by Doug Erickson
Oct. 28
Prospect As Hero
by Jeffrey Hedquist
Oct. 21
When Stuff Goes Wrong
by Tim Moore
Oct. 14
Hooked On A Feeling
by Doug Erickson
Oct. 07
Writing To Music
by Jeffrey Hedquist
Sep. 30
Suburban Legends
by Tim Moore
Sep. 23
Absolute Radio
by Doug Erickson
Sep. 16
Radio Commercials: Writing To Voices
by Jeffrey Hedquist
Sep. 09
The At-Work Payoff
by John Lund
Sep. 02
Time's Up!
by Tim Moore
Aug. 26
Questions
by Doug Erickson
Aug. 19
Commercial Time Stretch
by Jeffrey Hedquist
Aug. 12
Late Night Conversations At 40,000 Feet
by Tim Moore
Aug. 05
Brand Amnesia
by Doug Erickson
Jul. 29
Win Friends And Engage!
by Brian Wright
Jul. 22
Commercial Back-Story
by Jeffrey Hedquist
Jul. 15
Management By Walking Around
by Tim Moore
Jul. 08
Leader Or Boss?
by Doug Erickson
Jul. 01
Commercial Time Crunch
by Jeffrey Hedquist
Jun. 24
Go Fast Or Go Home
by Tim Moore
Jun. 17
What Listeners Really Want
by Doug Erickson
Jun. 10
Writing Commercials To Sound Effects
by Jeffrey Hedquist
Jun. 03
Ubiquity And Accessibility
by Tim Moore
May. 27
The Folly Of Multi-Tasking
by John Lund
May. 20
Knowing Who You Are
by Doug Erickson
May. 13
Promotions With A Plot
by Paige Nienaber
May. 06
Collect All 6,528,927 For Radio Spot Inspiration!
by Jeffrey Hedquist
Apr. 29
Ghosts Of The Departed
by Tim Moore
Apr. 22
Good ... or Great?
by Doug Erickson
Apr. 15
Guy Dobson's Challenge
by Buzz Knight
Apr. 08
Commercial Twists On The Familiar
by Jeffrey Hedquist
Apr. 01
Five Easy Theses
by Tim Moore
Mar. 25
Jazz Is America's Only Indigenous Art Form? I Don't Think So
by Ed Mann
Mar. 18
The Unmeasurable
by Doug Erickson
Mar. 11
Writers' Daily Exercises - I
by Jeffrey Hedquist
Mar. 04
Lessons From A Suspended Morning Show
by Jeff McHugh and Stan Main
Feb. 25
Fanfare For The Uncommon Man Or Woman
by Tim Moore
Feb. 18
The Music Secret
by Doug Erickson
Feb. 11
Where Do You Get Stories For Radio Commercials?
by Jeffrey Hedquist
Feb. 04
Maximize Weekend Programming
by John Lund
Jan. 28
What's Your Plan?
by Tim Moore
Jan. 21
We Are Storytellers
by Doug Erickson
Jan. 14
What Radio Can Learn From The Super Bowl: Ineffective Commercials Are Costing Us A Lot of Money!
by Neil Gallagher and Mike Anthony
Jan. 07
A Very Fine Line
by Tim Moore
2013
Dec. 10
Rare Air
by Doug Erickson
Dec. 03
Slice Of Lifestyle
by Jeffrey Hedquist
Nov. 26
What's In A Name?
by Ed Mann
Nov. 19
What I Learned From Seth Godin
by Tim Moore
Nov. 12
The Devaluation of The Dollar
by Paige Nienaber
Nov. 05
Fajita Sizzle
by John Lund
Oct. 29
Trusting Yourself
by Doug Erickson
Oct. 22
Commercial Specifics Get Results
by Jeffrey Hedquist
Oct. 15
Quotes Are Us
by Tim Moore
Oct. 08
The Age Of Distraction
by Doug Erickson
Oct. 01
Brand Building With Big, Bold Events
by Steve Reynolds
Sep. 24
Radio Tags, Donuts & Pretzels
by Jeffrey Hedquist
Sep. 17
Personal Turnarounds Come Hard
by Tim Moore
Sep. 10
What Do Radio, Gene Autry And Cars Have In Common?
by Ed Mann
Sep. 03
Fine-Tune Your Music
by John Lund
Aug. 27
Old Radio Dogs/New Tricks
by Jeffrey Hedquist
Aug. 20
Listening For Days
by Jon MIller
Aug. 13
Whence Comes Such Genius?
by Doug Erickson
Aug. 06
The Song Remains The Same
by Ed Mann
Jul. 30
Don't Be Afraid, Be Ready
by Tim Moore
Jul. 23
The Mirage Of TSL
by Tim Moore
Jul. 16
How To Use Reason In Your Commercials
by Jeffrey Hedquist
Jul. 09
Starting Over
by Doug Erickson
Jul. 02
Localizers And Localism
by John Lund
Jun. 25
Proactive Or Reactive?
by Tim Moore
Jun. 18
Your Best Radio Scripts Are Inside
by Jeffrey Hedquist
Jun. 11
The Failure Of Consolidation
by Doug Erickson
Jun. 04
What Men Want (On The Airwaves)
by Jon MIller
May. 28
NoHeartRadio
by Paige Nienaber
May. 21
A Brand Can Make You A Warrior!
by Robert Lawrence
May. 14
The 24-Hour Trap
by Tim Moore
May. 07
Fine-Tuning Talent And Morning Show Performance
by John Lund
Apr. 30
The Leaky Bucket
by Fred Jacobs
Apr. 23
Boston
by Doug Erickson
Apr. 16
What's Your Plan?
by Tim Moore
Apr. 09
11 Qualities Of Successful People
by Doug Erickson
Apr. 02
Sharpen Your Tools
by Jacquelyn Bullerman
Mar. 26
Morning Basics Matter
by John Lund
Mar. 19
Rationalizing Defeats
by Tim Moore
Mar. 12
The Stage
by Doug Erickson
Mar. 05
The Doctor Will See You Now
by John Lund
Feb. 26
Country Radio's Success Isn't Just In The Country
by Jon MIller
Feb. 19
Determinism & Replacement Pictures
by Tim Moore
Feb. 12
Time To Change Your Title
by Doug Erickson
Feb. 05
Most Likely To Succeed
by Tim Moore
Jan. 29
The On-Air Cleanup
by John Lund
Jan. 22
When TSL's Declining
by Doug Erickson
Jan. 15
The Wide World Of Sports (Radio)
by Jon MIller
Jan. 08
This Place You Are
by Doug Erickson
Jan. 01
When Elephants Fight, It's The Grass That Suffers
by Tim Moore
2012
Dec. 04
Lessons From Lincoln
by Buzz Knight
Nov. 27
Building Brand Loyalty The Disney Way
by Jon MIller
Nov. 20
Real Change For A Broken Band
by Ed Mann
Nov. 13
Convention(al) Wisdom
by Jon MIller
Nov. 06
The Choice Is Yours...
by Victor Sosa
Oct. 30
The Brain, The Net ... And Other Things
by Tim Moore
Oct. 23
Calling An Audible, Part II
by Paige Nienaber
Oct. 16
Calling An Audible, Part I
by Paige Nienaber
Oct. 09
The Simplest Way To Grow Share
by Doug Erickson
Oct. 02
Radio Enhances Your Listener's Mood
by Jon MIller
Sep. 25
Epic Battle For The Mind
by Brian Wright
Sep. 18
1/2 Plus 1/2 Does NOT Equal 2
by Tommy Kramer
Sep. 11
Contests: Always Have A New Wrinkle
by Tommy Kramer
Sep. 06
Taking One For The Team
by Tim Moore
Aug. 28
The Music Tune-Up
by John Lund
Aug. 21
Why Your Name Matters
by Doug Erickson
Aug. 14
The State Of Black Radio Today
by Jon MIller
Aug. 07
No Time Left For You
by Tim Moore
Jul. 31
Welcome To Radio
by Doug Erickson
Jul. 24
TRAFFIC Report, Not Accident Report
by Tommy Kramer
Jul. 17
Dying On The Vine
by Tim Moore
Jul. 10
Four Things Radio Can Learn From "Diners, Drive-Ins and Dives"
by Jon MIller
Jul. 03
Radio's Real Problem
by Doug Erickson
Jun. 26
Interrogate Your Instincts
by Tim Moore
Jun. 19
The Branding Clinic
by John Lund
Jun. 12
The Power Of Curation
by Doug Erickson
Jun. 05
Why Bother Listening?
by Robert Lawrence
May. 29
What Always Works
by Paige Nienaber
May. 22
Use Listeners' Time Wisely
by John Lund
May. 15
Wanting The Best
by Doug Erickson
May. 08
Reversals
by Tim Moore
May. 01
In Conclusion: Loyalty Is The Future
by Michele Williams
Apr. 24
The Extra 10%
by Tracy Johnson
Apr. 17
Loyalty = Revenue
by Michele Williams
Apr. 10
Expedition: Higher Shares
by Jon MIller
Apr. 03
Acknowledge Is Power
by Paige Nienaber
Mar. 27
Marketing Through Education
by Robert Lawrence
Mar. 20
Radio's Quandary: Loyalty Doesn't Come Cheap
by Michele Williams
Mar. 13
Merlin Magic?
by Doug Erickson
Mar. 06
It's All About Loyalty, Part 2
by Michele Williams
Feb. 28
PPM Insights 5 Years Later
by Jon MIller
Feb. 21
It's All About Loyalty, Part 1
by Michele Williams
Feb. 14
50 Is The New...
by Bob Buchmann
Feb. 07
Leaving Footprints
by Tim Moore
Jan. 31
Screw Business As Usual
by Doug Erickson
Jan. 24
Where Have The Flamethrowers Gone?
by Gary Granger
Jan. 17
New Year's (Ratings) Resolutions For Program Directors
by Jon MIller
Jan. 10
Uncle Paige's First Annual Treatise On Winter Storms
by Paige Nienaber
Jan. 03
The Last Lecture
by Tim Moore
2011
Dec. 06
The Truth About Market Research
by Doug Erickson
Nov. 29
How to Get Radio Listeners To Take Action
by Jeffrey Hedquist
Nov. 22
Defender Of The Idea
by Doug Erickson
Nov. 15
Uncle Paige's Annual Christmas Tale
by Paige Nienaber
Nov. 08
Imaging: Get Out Of The Eighties
by Tommy Kramer
Nov. 01
Proactive Management
by Tim Moore
Oct. 25
2012 Outlook: Doldrums On The Way
by Guy Zapoleon
Oct. 18
Steve Jobs on Marketing
by Doug Erickson
Oct. 11
Fatigue, Change, Moving On
by Tim Moore
Oct. 04
Learn The Art of Understatement For Better Radio Results
by Jeffrey Hedquist
Sep. 27
The At-Work Payoff
by John Lund
Sep. 20
Breathe Life Into The Basics
by Tommy Kramer
Sep. 13
Are You Really Engaging Your Listener On Facebook?
by Sam Milkman
Sep. 06
PPM & Stopsets
by Doug Erickson
Aug. 30
Radio Looks Back Ten Years
by Paige Nienaber
Aug. 23
Is Your Team Tired Of You?
by Tim Moore
Aug. 16
Taking A Page Out Of Social Media
by Charlie Profit
Aug. 09
Time To Get Naked
by Paige Nienaber
Aug. 01
30 Years Ago Today!
by Buzz Brindle
Jul. 26
It's Radio ... So Write For The Ear
by Jeffrey Hedquist
Jul. 19
Content Isn't King
by Fred Jacobs
Jul. 12
Your Last Show
by Doug Erickson
Jul. 05
Conversations At 40,000 Feet
by Tim Moore
Jun. 28
Is Podcasting Radio's Enemy?
by Mark Ramsey
Jun. 21
Kill The Deejay
by Tommy Kramer
Jun. 14
Idea File
by Jeffrey Hedquist
Jun. 07
Insight
by Doug Erickson
May. 31
News for Music Stations
by John Lund
May. 24
It's 2011 ... Time To Go "Pass It On" & Get Back To What Made Us Famous!
by Tom Watson
May. 17
Revisiting the Field of Dreams
by Tim Moore
May. 10
Something Original: A Consultant's Views On Social Media
by Paige Nienaber
May. 03
Exaggerate
by Jeffrey Hedquist
Apr. 26
Thriving With Social Media
by Jared Ewy
Apr. 19
Why Social Sign-In Is Radio's Future
by Mark Ramsey
Apr. 12
Disparity Between MScores and Callout Scores Explained
by Greg Dunkin
Apr. 05
Radio's Opportunity With Boomers
by Phil Goodman
Mar. 29
"The Beamer" On Teamwork
by Tommy Kramer
Mar. 22
When Fear Programs The Music
by Doug Erickson
Mar. 15
Production Parity
by Jeffrey Hedquist
Mar. 08
Building Brand Awareness
by John Lund
Mar. 01
Find Your Voice
by Doug Erickson
Feb. 22
Decision-Making Made Simpler
by Tim Moore
Feb. 15
Brainstorming
by Jeffrey Hedquist
Feb. 08
Prepare For Spring Sweeps
by John Lund
Feb. 01
Team Play
by Tim Moore
Jan. 25
Skill Versus Talent
by Tommy Kramer
Jan. 18
Life -- Take Notes
by Jeffrey Hedquist
Jan. 11
Mental Playlist: We Are Family
by Jules Riley
Jan. 04
33 Things To Help Save American Media From Itself
by Lee Abrams
2010
Dec. 07
The Hallelujah Chorus
by Doug Erickson
Nov. 30
Sports Radio Connects
by John Lund
Nov. 23
Message In A Bottle
by Tim Moore
Nov. 16
5 Things Programming Can Teach Sales
by Neil Gallagher
Nov. 09
Getting Out The Vote ... For Your Station
by Brian Wright
Nov. 02
The Apple Philosophy As It Applies To Radio
by Tommy Kramer
Oct. 26
Targeted Listening
by Jeffrey Hedquist
Oct. 19
Confidence Game
by Doug Erickson
Oct. 12
Choking In A Crisis
by Tim Moore
Oct. 05
Mental Playlist: Jane Says
by Jules Riley
Sep. 28
Fine-Tune Your Music
by John Lund
Sep. 21
The Politics of Radio Marketing
by Paige Nienaber
Sep. 14
Hold The Phone
by Jeffrey Hedquist
Sep. 07
A Love Story
by Doug Erickson
Aug. 31
Mental Playlist: Down With The Sickness
by Jules Riley
Aug. 24
Your Strategy For Fall Ratings
by John Lund
Aug. 17
Radio: One-To-One-to-One-To-One
by Jeffrey Hedquist
Aug. 10
Are You Overpaid?
by Doug Erickson
Aug. 03
Mental Playlist: Centerfield
by Jules Riley
Jul. 27
Mirror, Mirror on the Wall, Who's The Best Air Talent Of All?
by Mike Stern
Jul. 20
Defuse The Objection Bombs
by Jeffrey Hedquist
Jul. 13
Building A New Ladder
by Jaye Albright
Jul. 06
The Formula
by Doug Erickson
Jun. 29
Making Remotes Sizzle
by John Lund
Jun. 22
The Performance Rights Act
by Mike McVay
Jun. 15
Consumer Report
by Jeffrey Hedquist
Jun. 08
We All Love Romance!
by Mike McVay
Jun. 01
What Can We Learn From Starbucks?
by Tim Moore
May. 25
Joe and Frank
by Doug Erickson
May. 18
Be The Guy Who'd Say That
by Tommy Kramer
May. 11
Traditional Radio: Recognizing and Moving On
by Sam Weaver
May. 04
The Art of the Tease
by John Lund
Apr. 27
The Visionary
by Doug Erickson
Apr. 20
Where Is The Camera?
by Jeffrey Hedquist
Apr. 13
Is It Time For A Radio Divorce?
by Chad Rufer
Apr. 06
A Passion Play
by Doug Erickson
Mar. 30
Your Morning Show Should Be FAIR to be GREAT
by Steve Reynolds
Mar. 23
4 Tips to Create Emotional Connections with Customers
by Fran Lytle
Mar. 16
Morning Show Prep Advice
by John Lund
Mar. 09
Zapoleon Music Cycle - Extremes Doldrums Approaching
by Guy Zapoleon
Mar. 02
Time To Run Your Radio Website Like a Business
by Mel Taylor
Feb. 23
Write a Really Bad Commercial
by Jeffrey Hedquist
Feb. 16
7 Tips to Get More Women Customers
by Fran Lytle
Feb. 09
Where New Talent Could Come From
by Mike Stiles
Feb. 02
A Memo From The Boss To Radio ... Or, What Can We Learn From Springsteen
by Paige Nienaber
Jan. 26
Admitting To Googling Could Hurt You
by Lori Lewis
Jan. 19
Make It Matter
by Doug Erickson
Jan. 12
Your Digital Commandments
by Dave Van Dyke
Jan. 05
The Infinite Commercial Load
by Jaye Albright
2009
Dec. 08
The Single Most Important Thing
by Doug Erickson
Dec. 01
Top-10 Holiday Promotions
by John Lund
Nov. 24
Women. Habits. Your Social Media.
by Fran Lytle
Nov. 17
Great X-Pectations
by Tim Moore
Nov. 10
Song Tags
by Mike McVay
Nov. 03
The Rise and Fall of Female Air Talent
by Tommy Kramer
Oct. 27
Too Many Chiefs
by Doug Erickson
Oct. 20
Courage Under Fire
by Tim Moore
Oct. 13
The Rocket Science Guide
by John Lund
Oct. 06
The Rodney Dangerfield of Radio
by Mike McVay
Sep. 29
What To Do When The Show Goes On Vacation
by Angela Perelli
Sep. 22
New Rules?
by Jaye Albright
Sep. 15
Do You Have A Radio Demo Or A Voiceover Demo?
by Gabrielle Nistico
Sep. 08
The Art Of Loudness
by Paige Nienaber
Sep. 01
What Is Your Station Doing To Deserve My Attention And Time?
by Doug Erickson
Aug. 25
Radio and Media Trade-Outs
by Phil Goodman
Aug. 18
Fall Planning
by John Lund
Aug. 11
Connecting With Moms Using Social Media
by Fran Lytle
Aug. 04
Top 40 and News Talk; The Two Best Formats
by Mike McVay
Jul. 28
Why Are We Doing This?
by Jaye Albright
Jul. 21
Baby Bands Vs. Legends: Where's The Center-Point For Country?
by Tim Moore
Jul. 14
HD Radio and Microsoft's Zune: Six Ways to Make it Happen
by Paul Marszalek
Jul. 07
Music Software Angst
by John Lund
Jun. 30
Get The Music Right
by John Lund
Jun. 23
Cycles
by Guy Zapoleon
Jun. 16
Prep: Part 2 ... The Finishing Touches
by Tommy Kramer
Jun. 09
Prep: Part 1 ... And 'Calling the Audible'
by Tommy Kramer
Jun. 02
New Day For Radio
by Dan Hayden
May. 26
We Get What We Reward
by Doug Erickson
May. 19
Morning Relatability
by John Lund
May. 12
Stealing Listeners Away From Their P1 Station
by Secret Consultants
May. 05
Make Website a Legal Weapon
by John Lund
Apr. 28
Boosting Morale
by Jon Holiday
Apr. 21
Why Local Music Belongs on Local Radio
by Mike Henry
Apr. 14
How To Be A Critical Listener Of Your Radio Station
by Michael O'Malley
Apr. 07
Averages
by Jaye Albright
Mar. 31
Spring Music Tune-Up
by John Lund
Mar. 24
What's Next?
by Wayne Schmidt
Mar. 17
Operators Standing By
by Doug Erickson
Mar. 10
The Passion of Music
by Chad Rufer
Mar. 03
Assessing Your Online Revenue Strategy
by Mel Taylor
Feb. 24
Now What?
by Steve Trevelise
Feb. 17
The Return Of Buzz
by Paige Nienaber
Feb. 10
DJs-Turned-VO Talent
by Gabrielle Nistico
Feb. 03
Managing and Programming in a Tough Economy
by Alan Burns
Jan. 27
Limbaugh Is Right On The Fairness Doctrine
by Jon Sinton
Jan. 20
Has The Excitement Gone Out Of Your Station?
by Secret Consultants
Jan. 13
Portable People Meter Review, Part Two
by Sam Weaver
Jan. 06
Portable People Meter Review, Part One
by Sam Weaver
2008
Dec. 09
Radio's Next Steps
by Guy Zapoleon
Dec. 02
Say Goodbye To The 'B' Students
by Joel Raab
Nov. 25
The Strategic Checklist, Revisited
by Alan Burns
Nov. 18
Not Your Average Radio Guy
by Harve Alan
Nov. 11
What Will The 'New Radio' Sound Like
by Doug Erickson
Nov. 04
Find It Out There
by Kevin Robinson
Oct. 28
Radio's Finest Hour
by Paige Nienaber
Oct. 21
5 Simple Steps To Success
by Doug Erickson
Oct. 14
Radio - A Lifeline During Crisis
by John Lund
Oct. 07
Hurricane Recovery
by John Lund
Sep. 30
Grow Your Business by Developing Relationships
by Fran Lytle
Sep. 23
Techniques For Today's Talent Playing Yesterday's Music
by Steve Kelly
Sep. 16
Putting 'Oldies' Into Today's Focus
by Tom Watson
Sep. 09
Building Teamwork With Talent
by Rick Kaempfer
Sep. 02
Genergraphics (TM) Ratings for Radio
by Phil Goodman
Aug. 26
Improving Your Fall Ratings
by John Lund
Aug. 19
Care And Training Your Teens
by Paige Nienaber
Aug. 12
A Streaming Basics Checklist
by Harve Alan
Aug. 05
Syndicated Personalities on Music Stations - Is this our future?
by Steve Casey
Jul. 29
A Trail Of Bread Crumbs Back To 1973: Let Them WIN!
by Keith Hill
Jul. 22
Awaiting Your Spring Ratings
by John Lund
Jul. 15
Possibilities
by Doug Erickson
Jul. 08
Investment Value
by Paul Kelly
Jul. 01
Creation
by Kevin Robinson
Jun. 24
A Woman's Prerogative
by Fran Lytle
Jun. 17
This is a Great Time to Focus on Your Web Site - Part 2
by Steve Casey
Jun. 10
This is a Great Time to Focus on Your Web Site - Part 1
by Steve Casey
Jun. 03
Back 'Em Or Sack 'Em
by Tim Moore
May. 27
The Stop
by Kevin Robinson
May. 20
Don't Focus On The Product...
by Harve Alan
May. 13
9 to 5
by Doug Erickson
May. 06
Permission Structures
by Fran Lytle
Apr. 29
The Ice Cream Truck
by Kevin Robinson
Apr. 22
Still Hope For Terrestrial Radio
by Paige Nienaber
Apr. 15
Let's Talk About Guests
by Joe Wade Formicola
Apr. 08
Office Politics, Part 2: Romance and Request Lines
by Sam Weaver
Apr. 01
Office Politics, Part 1: Gossip and Office Relations
by Sam Weaver
Mar. 25
Stuck In Traffic?
by Doug Erickson
Mar. 18
Who Do You Like?
by Harve Alan
Mar. 11
Eavesdropping: the REAL Show Prep
by Tommy Kramer
Mar. 04
No Stinking Marketing
by Doug Erickson
Feb. 26
The Relationship
by Kevin Robinson
Feb. 19
Read All About It!
by Harve Alan
Feb. 12
Traditional vs. Emerging?
by Garry Leigh
Feb. 05
Radio Struggles to Build Web Business
by Mel Taylor
Jan. 29
The Top Five Lessons From Oprah
by Doug Erickson
Jan. 22
Maguire Moment - The Reaction
by Mike Stiles
Jan. 15
In the Room, NOT on the Phone
by Tommy Kramer
Jan. 08
Shut Up And Play The Music!
by Doug Erickson
Jan. 02
Achieving Organizational Balance
by Tim Moore
2007
Dec. 11
My Letter From Al
by Paige Nienaber
Dec. 04
This is Content?
by Alan Burns
Nov. 27
My Jerry Maguire Moment
by Mike Stiles
Nov. 20
Radio's Edge In A New Universe
by Jimmy Risk
Nov. 13
Seven Habits Of A Highly Effective Radio Station
by Sean Ross (@rossonradio)
Nov. 06
Radio Marketing: A Lesson From Apple
by Doug Erickson
Oct. 23
Local Media: The Digital Land Grab
by Mel Taylor
Oct. 16
No Calls/No E-mails/No Thanks
by JD Gibbs
Oct. 09
Is He Listening? Is She Laughing?
by Fran Lytle
Sep. 25
Coaching Tips From The Best
by Alan Mason
Sep. 18
Dances With Wolves
by Jimmy Risk
Sep. 11
Adding New Music: The Basics
by Steve Casey
Sep. 04
Radio: A World Of Extremes
by Brian Wright
Aug. 28
Five Must-Know Facts About 12-24 Year Old Listeners
by Daniel Anstandig
Aug. 21
Got Coach?
by Kevin Robinson
Aug. 07
Shrink The Audience
by Kevin Robinson
Jul. 31
How To Give Out Your Phone Number
by Tommy Kramer
Jul. 17
Contests Work! Contests Don't Work!
by Steve Casey
Jul. 10
Scoring Your Station
by Kevin Robinson
Jun. 26
Where Do You Put The Camera?
by Tommy Kramer
Jun. 19
Make Every AMT Song Selection Better
by Steve Casey
Jun. 12
The NEXT Coat Of Paint
by Kevin Robinson
Jun. 05
Mars Needs Women, And Radio Needs Geeks!
by Paige Nienaber
May. 29
Blind Leading The Blind
by Tim Moore
May. 22
The Only Two Elements
by Tommy Kramer
May. 11
What's Your Station Doing Or Selling?
by Greg Gillispie
May. 01
The 5 Subjects
by Tommy Kramer
Apr. 24
Camp Self-Esteem
by Tim Moore
Apr. 17
by Steve Casey
Apr. 10
Spring Book Time: Let's Look Under The Hood!
by Kevin Robinson
Apr. 03
Text-Message Marketing For Radio Stations - 'Interactivity On A New Frequency'
by Bob Bentz
Apr. 03
When Does TSL Really Happen?
by Tom Watson
Mar. 27
Renaissance Man
by Tim Moore
Mar. 20
How To Get 'The Story'
by Tommy Kramer
Mar. 13
Taking Responsibility
by Steve Young
Mar. 06
TSL Tutorial: Heavy Listeners
by Steve Casey
Feb. 27
Fall Format Trend Overview - Part 2
by Anthony Acampora
Feb. 20
Fall Format Trend Overview
by Anthony Acampora
Feb. 13
Build Audiences, Increase Your Reach
by Kevin Robinson
Feb. 06
101 Love Songs for 2007
by Daniel Anstandig
Jan. 30
Hearing And Listening
by Fran Lytle
Jan. 23
Americans & Media: Latest Numbers
by Brian Wright
Jan. 16
Personal Appearances 101
by Randy Lane
Jan. 09
Fix The Product First
by Daniel Anstandig
Jan. 02
Classic Rock And New Releases?
by Dave Lang
2006
Dec. 12
A Must-Read Radio Weather Bulletin
by Joel Folger
Nov. 28
The Arbitron Voting Booth
by Brian Wright
Nov. 21
Taking Your Station's Database To The Next Level
by Robert Minton
Nov. 07
The Future of Radio … is Listener-Focused
by Brian Wright
Oct. 31
Steve Jobs For Radio Leadership
by Alan Mason
Oct. 24
Canning Canned Laughter
by Pat Reeder
Oct. 17
Cliché Busters: The Rubber Game
by Paige Nienaber
Oct. 03
Sound Advice on the Portable People Meter
by Brian Wright
Sep. 26
Dying Is Easy, Talk Radio is Hard
by Donna Halper
Sep. 22
It's Getting Hotter
by Fran Lytle
Sep. 19
Non Traditional Revenue = Ratings And $
by Mike McVay
Sep. 05
The Six Essential Elements: Six Years Later
by Chris Reed
Aug. 29
Game - Set - Match
by Greg Gillispie
Aug. 22
Radio's Biggest Mistake
by Mark Ramsey
Aug. 15
Modern Rock ... Stay True
by Glenda Shrader & Gary Nolan
Aug. 08
Ten Things Secular Radio Is Doing Wrong (And Ten Opportunities That Creates For Your Stations)
by Mark Anderson
Jul. 25
When We Was Fab
by Paige Nienaber
Jul. 18
It's All About The Content
by Ken Moultrie
Jul. 11
Radio Is More Popular Than Toilet Paper
by Daniel Anstandig
Jun. 27
Putting It In Perspective
by Brian Wright
Jun. 20
A Patriotic Tune-Up For Your Station
by Mark Anderson
Jun. 06
Generation Me
by Tim Moore
May. 30
Another Competitor: Cell Phones and Car Listening
by Brian Wright
May. 23
Radio - The Appliance
by Chuck Langley
May. 10
Zapoleon Music Cycle #6: The Rebirth of Pop
by Guy Zapoleon
May. 02
How To Make Your Morning Show Funny: An Interview With Comedy Guru Steve Kaplan
by Mark Anderson
Apr. 28
New Year Radio Resolutions
by Brian Wright
Apr. 18
Talk Radio In America: Benchmark Study Results
by Rob Balon
Apr. 11
Radio Surprises
by Bob Raleigh
Apr. 04
Freight Train
by Mark Anderson
Mar. 28
She Hears And Thinks Differently Than Him
by Fran Lytle
Mar. 21
Nobody Really Wants Variety
by Mark Ramsey
Mar. 07
Radio's Most Valuable Competitive Advantage
by Daniel Anstandig
Feb. 28
Into The Breech
by Tim Moore
Feb. 21
What Is The Real Future Of HD Radio?
by Bob Raleigh
Feb. 14
Me? Oh. I Don't Listen To The Radio Anymore. (Part II)
by Paige Nienaber
Feb. 07
Me? Oh. I Don't Listen To The Radio Anymore. (Part I)
by Paige Nienaber
Jan. 31
Avoid The 'Manufactured' Hour
by Valerie Geller
Jan. 17
The Decline Of Contesting
by Mark Ramsey
Jan. 03
Radio's Future: Are You a Winner or Pretender?
by Bill Figenshu
2005
Nov. 15
Incumbency vs. Success
by Mark Anderson
Undated
•
So, You Want To Do Mornings (Part 3)
by Alan Kabel
•
So, You Want To Do Mornings (Part 2)
by Alan Kabel
•
Tension At The Convention
by Bill Figenshu
•
Making Christmas Last
by Daniel Anstandig
•
The Importance Of Lifestyle Relevance
by Daniel Anstandig
•
Be Nice And Share: People Matter
by Doug Daniels
•
She's Got The Power
by Fran Lytle
•
Hot AC - Where Does It Stand
by Guy Zapoleon
•
Five Steps To Making Your Station Contagious
by Jaye Albright
•
Fighting For What You Need
by Jaye Albright
•
Who Lives Here?
by Jaye Albright
•
Another Reason 'Y'
by Jaye Albright
•
Five Steps To Making Your Station Contagious
by Jaye Albright
•
The Listen At Work Battle
by Jaye Albright
•
Tease Me, Please Me
by Jaye Albright
•
Is Content King?
by Jimmy Risk
•
Radio's New Currency - Customer Capital
by Jimmy Risk
•
How High Is Your Email Tower?
by Jimmy Risk
•
What Is The Rudder Of Your Ship?
by Jimmy Risk
•
What happened to my callout?
by Mark Adams
•
Properly Gift Wrap Your CHR For The Holiday
by Mark Anderson
•
Is All Of Your Advertising Wasted
by Mark Ramsey
•
The Impact Of Podcasting On Ratings
by Mark Ramsey
•
Genergraphics(TM) For Radio
by Phil Goodman
•
Taking One For The Team
by Tim Moore
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